April 3, 2013 / by toddcribb / Companies and Brands, Notes / 0 comments
Companies looking to protect their brand identity on the Internet from phishers and cybersquatters will soon be faced with a dot-com identity crisis. Beginning as soon as April 23, Icann, the organization that manages the domain system on the Internet, will begin rolling out the first of more than 1,400 new top-level domains, names to […]
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Who is driving the digital marketing bus?
April 3, 2013 / by toddcribb / Companies and Brands, Notes, The Cribb / 0 comments
The chief marketing officer is now in control of IT marketing spend. A few years ago it might have been the CIO but no longer, to hear the industry tell it. “The era of the CMO is now here,” Larry Bowden, Vice President of Portals and Web Experience with IBM told me a few weeks […]
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More is not better…brands prepare for the URL nightmare
April 3, 2013 / by toddcribb / Companies and Brands, Notes / 0 comments
Companies looking to protect their brand identity on the Internet from phishers and cybersquatters will soon be faced with a dot-com identity crisis. Beginning as soon as April 23, Icann, the organization that manages the domain system on the Internet, will begin rolling out the first of more than 1,400 new top-level domains, names to […]
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